Video marketing is an excellent way to increase ecommerce sales. Unlike traditional TV ads, online videos don't interrupt customers. In fact, videos enhance the online shopping experience. Over 800 million unique users visit YouTube each month and 4 billion videos are viewed on the site each day, which tells us that there's a huge audience ready to consume online video content. So, how can you, an ecommerce business owner, convert browsers into buyers with video? Here are 5 ideas for doing just that. read more