Christian Singleton

eCommerce Strategist

The only way to make sense out of change is to plunge into it, move with it, and join the dance. -Alan Watts
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Christian is a Digital Strategist at efelle, playing a pivotal role in shaping the digital journey of the agency's clients. His expertise is not just about creating a digital presence; it's about crafting a narrative that resonates with the audience, ensuring that every digital touchpoint is an opportunity to enhance brand perception.

His approach involves a deep dive into understanding the brand ethos, market position, and the unique value proposition of each client. By aligning digital strategies with business objectives, Christian helps clients navigate the complex digital landscape, ensuring that their brand not only stands out but also connects meaningfully with its audience.

The ultimate goal is to transform digital interactions into tangible business outcomes. This means not just attracting eyeballs but converting interest into loyalty and transactions. Through a mix of data-driven insights, creative content strategies, and robust digital marketing tactics, Christian aims to boost brand visibility, engage with audiences on a deeper level, and drive a measurable increase in ROI.

Moreover, his role extends beyond the launch of digital campaigns. He is involved in continuous monitoring and optimization, ensuring that strategies evolve in response to market trends, consumer behavior changes, and the performance data collected. This adaptive approach helps maintain the relevance and effectiveness of digital initiatives, ensuring that efelle's clients stay ahead in a rapidly changing digital environment.

In essence, Christian's role as a Digital Strategist is integral to enabling efelle's clients to harness the full potential of their digital presence, turning online platforms into powerful engines for brand growth, customer engagement, and increased profitability.

Background

Born and raised in Seattle, Christian attended the University of Washington. Since graduating, he has spent time working in Boston and on the island of Kauai. He currently resides in New York. Christian loves to travel and is motivated to have a positive impact on the world through creative innovation.

Hobbies

Christian loves sports, music, and film. He listens to audiobooks constantly, and has a keen interest in human health.

Unique Skill(s)

Christian is a self-proclaimed master of breakfast foods. From omelettes to french toast, he's your guy.

Fun Facts

Christian reads "The Alchemist" by Paulo Coelho at least once a year.

Has worked with Tom Brady on his health and fitness company, TB12

Primary Location

Seattle, WA

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