Leif Parcell

VP, Business Development

"No risk, no reward."
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Leif, as the VP of Business Development and a Sr. Digital Strategist at efelle, plays a crucial role in driving the company's growth strategies and ensuring that client objectives are met with innovative solutions. With over a decade of experience in marketing, he brings a wealth of knowledge and expertise across various domains, including product development, brand and strategy, and digital marketing.

His comprehensive approach to business development involves not just understanding the market and the latest trends but also deeply grasifying client needs and industry challenges. Leif's ability to blend strategic thinking with practical digital solutions allows him to create effective, customized strategies that propel clients toward their goals.

His tenure in the industry has seen him navigate the evolving landscape of digital marketing, adapting and implementing new tactics to stay ahead of the curve. Whether it's enhancing a brand's digital presence, optimizing marketing strategies, or leveraging the latest technologies to gain a competitive edge, Leif's multifaceted expertise ensures that efelle's clients receive top-notch guidance and results.

In addition to his strategic responsibilities, Leif is committed to fostering strong relationships with clients, understanding that trust and collaboration are the bedrock of successful partnerships. His leadership and vision not only drive the business development efforts at efelle but also inspire his team to continually strive for excellence in every endeavor.

Leif's dedication to client success and his comprehensive understanding of the digital and marketing landscape make him an invaluable asset to efelle and the businesses it serves. His forward-thinking approach and commitment to excellence continue to contribute significantly to the agency's reputation as a leader in digital strategy and business growth.


Leif was born and raised in Indiana, this is where he learned proper manners. He moved to Washington state when he was 14, went to WSU (Go Cougs!), and now resides in Austin, Tx. Leif worked for efelle for over 5 years before he went off to get his MBA and start a job on the brand growth and marketing side at a university. From there he went to a technology / healthcare company where he focused on product marketing before finding his way back to efelle.


Leif loves backpacking, mountain biking, camping, surfing... really all things outdoors and all sports. As a bit of an adrenaline junkie as well he finds himself skydiving, bungee jumping or the majority of other things that his mother frowns upon.

Unique Skill(s)

Leif has been known to do a better Chewbacca call than Chewbacca himself.

Fun Facts

He is widely regarded as the best wedding officiant in the Pacific Northwest... from the only couple that asked him to officiate their wedding.

Primary Location

Seattle, WA

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