Website Project Launches

Rebecca Ossello Posted by Rebecca Ossello on July 05, 2021

Empress Senior Living Launches New Website

Empress Senior Living Launches New Website

We’ve Launched a Brand New Website Redesign for Seattle Senior Living Community

About Client

Empress Senior Living is a high end, single location, assisted living community located in the North Seattle neighborhood of Laurelhurst. They focus on giving their tenants back the power they once had in their life, as well as providing customizable plans of care with a higher level of service.

Because they are institutionally backed, they are able to compete on the scale of larger assisted living corporations. In the setting of a boutique-like community, they will be offering memory care and assisted living at varying levels of service.

Goals for Redesign

Empress Senior Living is currently undergoing construction with planned completion set for Fall 2021. The website needs to serve as the primary touchpoint for those interested in joining the community. As such, we focused on the below goals:

  • Present a charming and beautiful landing page as well as a full site, that portrays the tailored service and care Empress provides.
  • Allow the consumer to feel educated and confident in their decision with clean and professional information and images.

Website Design & Functionality Highlights

We built their website on FusionCMS. Using FusionCMS to portray their brand, showcase their services and floorplans, and ultimately direct users to contact them to learn more and ideally schedule a tour. Our team also designed a landing page that was pushed live early to accommodate their pre-launch marketing efforts.

Interested In Your Own Website Design?

We’re here to help. At efelle, we’ve got over 15 years of experience working with clients to design and build effective websites and digital marketing strategies. Fill out the form below and one of our digital strategists will reach out and we can get started.