September, 2017

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UX and UI—Do You Know the Difference?


Kerry Sweeney

It's likely that you've heard the terms UX and UI thrown around, whether while you were waiting for the bus or sitting in a coffee shop. But do you know exactly what they mean? Should you care? read more

5 Things Your Law Firm's Website Needs


Kerry Sweeney

Most legal websites leave a lot to be desired. They're typically nothing more than a laundry list of accomplishments, and they often fail to address how law firms can help solve clients' problems. Ultimately, the goal of your law firm's website is to get you more clients. Here are 5 things your website needs to achieve that goal. read more

Video Marketing Ideas for Law Firms


Leif Parcell

YouTube averages 4 billion views per day. Needless to say, if video isn't a part of your legal marketing strategy, you're missing out on a huge opportunity to attract website traffic and convert more browsers into clients. Online videos are an extremely powerful marketing tool for attorneys because they improve your website's search engine visibility and help you forge a personal connection with prospective clients. read more

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