Company News

Haley Weaver Posted by Haley Weaver on June 14, 2018

World-Class Benefits Technology Company Rebrands with New Online Presence

World-Class Benefits Technology Company Rebrands with New Online Presence

Reworking a 25-Year-Old Company’s Web Presence

For over 25 years, Vimly Benefit Solutions has specialized in modernizing the world of employee benefits for companies both in the Pacific Northwest and nationwide. In order the make sure their branding matches the success of the company itself, the team at Vimly reached out to efelle to help create a persuasive online presence. We were more than happy to hop on board!

Eye-Catching Design Elements

With over two decades of business under their belt, Vimly has gained respect as a premier solutions company over the years. During the project kickoff meeting, the design team at efelle proposed a few different ways to help bring that authority to life online.

We all agreed it was vital to communicate the complexities of Vimly’s products and services in a clear and concise way, balancing this content with eye-catching visuals that represent Vimly’s innovative and secure solutions for employers.

On the homepage, for instance, our design team pulled the bold blues from Vimly’s logo and brought in eye-grabbing iconography to represent Vimly’s wide range of offerings. We also built in easy-to-update spaces on the homepage to showcase Vimly’s impressive statistics and glowing testimonials.

In order to embody a tech-savvy look and feel, our team added movement to the site through looped videos and responsive bubbles across both homepage and subpages. Buttons and link text are bright red, ensuring no call-to-action goes unnoticed.

Known for their proprietary product “SIMON,” it was crucial that we created space to properly highlight the platform in an aesthetically pleasing way. Our team designed collapsible content sections and a place to showcase associated imagery for each product on the detail pages.



See the stunning new site for yourself by clicking here!

Looking for a Bold New Website for Your Business? efelle Has You Covered

Ready to change the look and feel of your company’s online presence? efelle creative's award-winning Design and Development teams have decades of collective experience under their belts. We know the ins and outs of how to best show off your products and are ready and eager to help you upgrade your online marketing game. Call us at 206.384.4909 or contact us online to get in touch with our team to see how we can help.