Online Marketing and Web Design Blog

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The One Thing You Shouldn't Hack: Your Content Marketing Strategy
Catarina Guevara

The One Thing You Shouldn't Hack: Your Content Marketing Strategy

Scrolling through Facebook, it's likely that your news feed is full of "hacks." Ranging from quick and easy recipes to design or organizational ideas that make it look so simple, hacks are usually simplified or creative ways to tackle unpleasant or labor-intensive tasks. Peeling garlic? Just put it in a jar and shake it. Too cheap for boot trees? Use a pool noodle! read more

Incorporating Video into Your Social Media Marketing
Fred Lebhart

Incorporating Video into Your Social Media Marketing

An increasingly crowded social media marketing landscape can make it difficult for an organization's message to stand out. It's easy for traditional messaging methods to come off as just more cookie cutter communications, therefore making it much more likely that your target audience will ignore you. read more

Is It Time for a Brand Refresh?
Jessica Bryant

Is It Time for a Brand Refresh?

It's common knowledge that a company's brand is its public face. In effect, it is the persona of an organization. The brand extends to the many different vehicles by which a company communicates out to consumers. It is represented in such things as marketing collateral, letterhead, signage, social media, and perhaps most primarily, in the logo of a company. read more


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