CK Worldwide Launches New eCatalog Website
We've Launched a Brand New Website Redesign for The Standard in TIG Welding
CK Worldwide has been around for more than 50 years and is considered the gold standard for TIG torches and accessories in the welding industry. They're a family-owned company and wanted their website to showcase the variety of products they offer.
Goals for Redesign
It was time for a new look for CK Worldwide and that included upgrading their website to have new features their customers would find helpful. Our goals for this redesign were:
- Design a refreshed brand identity
- Create special features that provide extra value to website visitors
Website Design & Functionality Highlights
The website was built on FusionCMS which allowed for better categorization and organization of this eCatalog.
We created a new logo for CK Worldwide and also updated the icons used on the website to reflect the new brand style. To help their customers, we created a Dealer Locator Map for those who are looking to buy CK Worldwide products near them.
We also made it easier for visitors to the website to search for torches by things like material, thickness, coolants, and amperage.
Interested In Your Own eCatalog Website Redesign?
We're here to help. At efelle, we've got over 15 years of experience working with clients to design and build effective websites and digital marketing strategies. Fill out the form below and one of our digital strategists will reach out and we can get started.