Website Project Launches

Catherine Blake Smith Posted by Catherine Blake Smith on April 04, 2023

New FusionCMS Website Launched for Contexture

New FusionCMS Website Launched for Contexture

We’ve Launched a Brand New Website Redesign for East Coast Window Treatment Company.

About Contexture

We had the chance to work on a new website for Contexture, the largest distributor of window treatment and acoustic systems. Contexture is a female-owned company operating primarily in Massachusetts and Florida.

Goals for Website Redesign

For this website redesign, our main goals included:

  • Emphasize the new branding and new brand name (formerly Ver-Tex)
  • Use an off-set layout instead of the traditional grid without white space
  • Increase the feeling of “movement” on the site

contexture-careers.jpg

Website Design & Functionality Highlights

The design of this website needed to feel more unique than the traditional grid format. Contexture didn’t want too much white space so we used an off-set layout throughout. Our graphic design team also helped ensure that the launch of their new branding and logo was incorporated throughout the redesigned website.

The website’s design also includes more movement to make things a bit more interesting as the user scrolls.

This website was developed on FusionCMS, a content management system. This allowed for a fully custom site that featured services, employees, careers, locations, and news updates. It is also easy for their team to use when updates are needed.

For more on this website and to see a before and after, visit our portfolio

Interested In Your Own Professional Services Website Redesign?

We’re here to help. At efelle, we’ve got over 15 years of experience working with clients to design and build effective websites and digital marketing strategies. Fill out the form below and one of our digital strategists will reach out and we can get started.