Website Project Launches

Catherine Blake Smith Posted by Catherine Blake Smith on January 28, 2024

New WordPress Website For SP+

New WordPress Website For SP+

We’ve Launched a Brand New Website Redesign for Chicago-based Facilities Services Company

About Client

SP+ specializes in innovative mobility solutions, using technology and expert management to efficiently move people and vehicles in different sectors. Their success is built on integrity, ingenuity, and diversity, values that their team of over 20,000 in North America and Europe embodies, ensuring top-notch service and memorable experiences.

Goals for Redesign

For this professional services website redesign, our main goals included:

  • Achieving a tech-forward look while enhancing the brand's color palette
  • Simplifying navigation to improve content accessibility and reduce clutter
  • Emphasizing their leadership and diverse service offerings in parking & transportation

Website Design & Functionality Highlights

For the design of this website, our design team updated SP+'s look to a more modern, technology-driven style, keeping their branding colors while adding new ones for a fresh feel. We simplified the site’s navigation to make information easier to find, focusing on a clean, user-friendly layout that highlights SP+'s role as an industry leader.

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This website was developed using WordPress with Elementor, leveraging SP+’s existing familiarity with these tools for an efficient development process. Our work centered on creating a straightforward, intuitive interface. The new design emphasizes easy access to key services and information, aligning with SP+'s innovative approach in parking and transportation. The result is a more engaging, efficiently organized website that meets the needs of SP+'s diverse clientele.

For more information on this website redesign and to see a before and after, check out our portfolio.

Interested In Your Own Professional Services Website Redesign?

We’re here to help. At efelle, we’ve got over 15 years of experience working with clients to design and build effective websites and digital marketing strategies. Fill out the form below and one of our digital strategists will reach out and we can get started.