Website Project Launches

Catherine Blake Smith Posted by Catherine Blake Smith on June 14, 2022

The National Nordic Museum's New Website

The National Nordic Museum's New Website

We’ve Launched a Brand New Website Redesign for Ballard’s Cultural Museum

About National Nordic Museum

The National Nordic Museum is a must-see tourist attraction if you’re in the Ballard area. It’s the only institution of its size and scale in the United States to present the history and culture of the entire Nordic region (Denmark, Finland, Iceland, Norway, Sweden, the regions of the Faroe Islands, Greenland, and Åland, and the cultural region of Sápmi) and the legacy of Nordic immigrants to the United States.

It’s perfectly situated in the city of Ballard, which has a rich maritime history with Scandinavian roots.


Goals for Redesign

For this website redesign, our main goals included:

  • Give the site an updated, modern look that matches the aesthetic of the museum’s new building
  • Refresh the brand style guide
  • Update the MailChimp newsletter to match the new style


Website Design & Functionality Highlights

For this design, it was important that the new site reflected the aesthetic of the museum. With a new building, built in 2018, we made sure the style of the site felt modern and clean. This extended to the updated brand style guide and the new MailChimp newsletter template.


This site was developed on FusionCMS and Shopify for the Museum Store. Fusion was a great option for this client because it allows them to have lots of customized templates and areas without requiring extensive code adjustments. It also allowed for extra security for team members to have access for updates without worrying about accidental changes.


Interested In Your Own Website Redesign?

We’re here to help. At efelle, we’ve got over 15 years of experience working with clients to design and build effective websites and digital marketing strategies. Fill out the form below and one of our digital strategists will reach out and we can get started.