Online Marketing

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Google's Customer Match and What it Means for Marketers
Colin Griffiths

Google's Customer Match and What it Means for Marketers

With the millions of consumers crawling the web in search of products and services, Google gives brands an additional way to connect with their customers and gain some new ones. Growing numbers of consumers expect accurate, immediate and relevant results, and successful brands are those that can deliver. read more

Good Websites Gone Bad
Marc Takeuchi

Good Websites Gone Bad

How many time have you visited a gorgeously designed website, with beautiful imagery and a great color palette, only to find numerous typos, grammar mistakes, and confusing copy? You work hard to capture an online audience, and you certainly do not want to turn anyone away with poorly written copy. Read on for a few good tips to keep in mind when composing content for your site. read more

New Google Local 3-Pack Narrows the Local Keyword Research Playing Field
Kerry Sweeney

New Google Local 3-Pack Narrows the Local Keyword Research Playing Field

Never a dull moment at Google means no boring moments for us, which by now shouldn't surprise us, right? Well, they've gone and done it again, disrupted our quiet, peaceful internet experience by changing the face of local SEO. At the beginning of August, a soundless, understated event began to emerge across local search results everywhere. read more


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